Harley-Davidson's CEO Is Trying To Save His Company By Copying Ford
From www.businessinsider.comHarley-Davidson has been in trouble over the past five years. Bike sales have plummeted 31% since 2006, its core customer base is aging rapidly and the market downturn has quashed people's demand for $20,000 motorcycles. But lately, there have been glimmers of hope. Harley is about the have its first annual sales gain in nearly half-a-decade, and its stock has more than doubled since CEO Keith Wandell took the helm two years ago.
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