August 23, 2011: Custom Chrome today announces the addition of the Custom Chrome International Bike Show Series: Italian Championship at the Motor Bike Expo in Verona, Italy, January 20th - 22nd, 2012. Custom Chrome Europe has long been a sponsor of Motor Bike Expo since the beginning, donating prizes to various bike shows throughout the history of the event. The collaboration will feature Verona becoming an integral part of the growing Custom Chrome International Bike Show Series, which already includes shows in Santa Clara, California for the North American Championship; Mainz, Germany for the European Championship and Faak, Austria for the Faaker See Championship.
“Motor Bike Expo organizers have agreed with us to make a more exciting and competitive program to the already popular event for the 2012 edition. This will allow manufacturers to gain more recognition at the international level.” explains Andreas Scholz, General Manager of Custom Chrome Europe. “We recognize and value the creativity and diversity of Italian manufacturers, which have a big impact in the pages of our catalog. The time is ripe for an Italian competition.” Scholz adds.
Custom Chrome also recognizes the quality and level of organization at the various bike shows at the Motor Bike Expo, organized by Italian magazines. “We will not interfere or clash with any existing bike show organized by the magazines.” says Scholz. “Our participants will be chosen among the existing bike entries already present at the event, as at the Custom Chrome European Championship in Mainz, we will work with the magazines to reward the best creations brought to Verona.”
Participating bikes will be nominated and marked with special Custom Chrome International Bike Show Series “ITALIAN CHAMPIONSHIP” markers, out of all motorcycles present at the 2012 Motor Bike Expo. A distinguished panel of international judges from both press and custom aftermarket professionals will vote on the winners.
The categories will follow the criteria of the Custom Chrome European Championship. Championship Class, Modified Harley Class, Jammer Old School Class and RevTech Performance Class.
The awards ceremony will be held Sunday, January 22, 2012 at noon with the winning bike photographed by “Motographer” Horst Roesler for the international press.
For more information, please visit www.customchromebikeshows.com/Italy2012